Summary

As Generative AI and robotics evolve from static software into conversational, reasoning entities, the traditional frameworks of User Experience (UX) are no longer sufficient. In his opening keynote at AI Summit New York, Jae Hahn introduces RX (Relationship Experience), a new paradigm that shifts our focus from building transactional tools to designing human-AI relationships.

When software begins to converse, adapt, and hold presence, user interaction moves beyond clicks and inputs. RX addresses how people relate to AI entities, establishing trust, emotional safety, and social intelligence as critical design metrics.